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Anime Has Become More Popular Than Ever Before

In today's era, Anime has transcended its once niche status, evolving into a cultural phenomenon that captivates audiences worldwide. With roots tracing back decades, particularly flourishing abroad in the '90s, anime has firmly embedded itself in the hearts of fans across the globe. The accessibility afforded by streaming platforms and social media has facilitated its widespread adoption, making anime more accessible than ever before.

Fresh insights from a comprehensive survey conducted by Polygon, Vox Media, and The Circus shed light on anime's unprecedented surge in popularity. Spanning over 4,000 American adults, the survey unveiled a staggering trend: anime consumption among younger demographics surpasses even colossal institutions like the NFL. Gen Z leads the charge, with a remarkable 42% reporting weekly anime viewership, nearly doubling that of millennials at 25%. Meanwhile, Gen X and Boomers register at 12% and 3% respectively, underscoring a significant generational shift.

The survey delves deeper into the diverse tapestry of anime's audience, revealing its broad appeal across ethnic and cultural lines. Notably, it garners substantial followings among Black and Asian Americans, with Gen Z exhibiting particularly heightened engagement. Moreover, the report highlights a notable presence of LGBTQ+ viewers within the anime community, surpassing demographic norms.

In terms of consumption, Netflix emerges as a dominant force, alongside platforms like Hulu, Amazon Prime Video, Crunchyroll, and others. Among Gen Z, Netflix and Crunchyroll reign supreme, reflecting a discernible preference for these platforms among younger viewers. This surge in interest has also spurred Netflix's foray into adult animation, recognizing the growing demand for diverse content.

As anime experiences a renaissance on a global scale, it solidifies its status as a mainstream cultural influencer alongside its literary counterpart, manga. The entertainment landscape reverberates with the impact of anime, marking a long-overdue recognition of its profound influence and enduring legacy.

All your favorite Anime Merchandise and more, all in one place…

Your Anime One-Stop Shop


Find the Perfect Item for You

As an anime fan, you may know that finding the perfect merchandise can be a challenge. This store offers a wide range of anime and manga merchandise, including figures, trading card game (TCG) products, hoodies, wall scrolls, snacks and much more.
Whether you’re looking for budget-friendly or high-end items, our huge selection of figures from top manufacturers like Kotobukiya and Good Smile Company has you covered!

For trading card game enthusiasts, we offer an extensive collection of TCG products from popular card games like Yu-Gi-Oh!, Digimon, and Pokémon. This includes booster packs, sleeves, playmats, and special products that are only available here. We even have our own custom crossover decks such as Yu-Gi-Oh! x Dragon Ball and Yu-Gi-Oh! x Bleach for a unique game experience. As a waifu shop, we also sell Waifu Collectible Cards like Goddess Story and many other custom Waifu sets exclusively made by us. We are also planning to introduce the One Piece & Dragonball TCG soon.

Waifuworld is not just a store for collectors. We also offer cozy Hoodies based on your favorite anime series. Additionally, our Wall Scrolls feature the most popular anime characters and waifus, in a very high-quality print to ensure your love for anime is beautifully displayed.

We even sell snacks 😊 Try our Japanese import snacks like Mochi, a sweet treat that has been a popular dessert in Japan for centuries and will be a delicious and unique addition to any snack collection.
For those looking for something more mature, our store has a section dedicated to spicy products directly imported from Japan, as well as exclusive items that are only available here.

Have Fun Shopping

You can combine any products you like and only pay shipping once for the whole order. All of our products are stored in a german warehouse and we generally do not dropship. Orders within the EU are exempt from customs tax and customs control.
Make sure to subscribe to our newsletter to be the first to know about special sales and new arrivals.

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